Marketing AR Course for Youth
Preferred learners
- Canada
- Academic experience or paid work
Categories
Skills
Project scope
- What is the main goal for this project?
-
We have a cool new course we're forming, and want to market as an online offering and license it to youth camps!
We have a fun way for youth (or anyone) to learn how to develop cool Augmented Reality for Snapchat Lenses using only free tools and resources, and an easy process (we've taught grade 10s to do it in a few hours and they had a blast). We're hoping we can turn this into the start of a whole series of courses on developing digital interactive media for youth.
Banging Rocks is a tiny company that does Virtual and Augmented Reality for positive impact with an emphasis on transdisciplinary arts. As a for-profit company we're at a unique intersection point of the arts, academia, industry and not-for-profit worlds.
- What tasks will learners need to complete to achieve the project goal?
-
We need to figure out how to get the word out there, and the best approach to taking this course live! Our hope is that it can be the first of many.
We need a marketing plan & strategy (including content for marketing materials), some market research, and an idea of who we may want to approach (schools, after-school programs, online course markets).
We're hoping you can help with:
- Help develop a marketing plan / strategy
- Develop marketing materials
- Competitive Market Analysis (how should we position ourselves, and with which platforms / organizations)
- What is the main goal for this project?
-
We have a cool new course we're forming, and want to market as an online offering and license it to youth camps!
We have a fun way for youth (or anyone) to learn how to develop cool Augmented Reality for Snapchat Lenses using only free tools and resources, and an easy process (we've taught grade 10s to do it in a few hours and they had a blast). We're hoping we can turn this into the start of a whole series of courses on developing digital interactive media for youth.
Banging Rocks is a tiny company that does Virtual and Augmented Reality for positive impact with an emphasis on transdisciplinary arts. As a for-profit company we're at a unique intersection point of the arts, academia, industry and not-for-profit worlds.
- What tasks will learners need to complete to achieve the project goal?
-
We need to figure out how to get the word out there, and the best approach to taking this course live! Our hope is that it can be the first of many.
We need a marketing plan & strategy (including content for marketing materials), some market research, and an idea of who we may want to approach (schools, after-school programs, online course markets).
We're hoping you can help with:
- Help develop a marketing plan / strategy
- Develop marketing materials
- Competitive Market Analysis (how should we position ourselves, and with which platforms / organizations)
About the company
- https://bangingrocks.ca/
- 2 - 10 employees
- Technology
We are dreaming of a world where next-generation mixed reality tools and experiences are readily available to all. And we mean all. Not regardless of diversity of socioeconomic, neurological and cultural factors and other aspects of identity, but specifically geared to support that range. Core to this global business perspective is treating our social and environmental impact as a primary measure of success for our business and prioritize it even in cases where it may not drive profitability.