Sonical.ly-Marketing & Growth Team

Closed
Sonical.ly
Vancouver, British Columbia, Canada
Elmo Chong
CEO
(13)
3
Preferred learners
  • Canada
  • Academic experience or paid work
Categories
Marketing Product management Market research Market expansion Sales strategy
Skills
empathy planning marketing key performance indicators (kpis) product design social media strategy email marketing management search engine marketing
Project scope
What is the main goal for this project?

Sonical.ly is an early stage gaming and education tech startup whose mandate is to make music creationeasily accessible to everyone. The company was founded by Juno Award winning K-pop music producer/product designer/educator Elmo Chong, who is spearheading an exciting new phase of iterative growth towards product market fit.

To elevate successful outcomes, Sonical.ly has enlisted an elite board of advisors that are accomplished experts in AAA gaming and Venture Investing. These advisors include:

  1. Charles Huang: Music game legend and founder of the Guitar Hero franchise.
  2. Jungwon Hahn: Former Managing Director of Blizzard Entertainment.
  3. John Kim: Silicon Valley Venture Capitalist for Amasia .

The ideal candidate will have a love for music/games, possess a diverse marketing & growth skillsets and have a natural empathy to help solve real pain points for potential users.

What tasks will learners need to complete to achieve the project goal?
  • Support the execution of performance marketing campaigns
  • Drive optimization and success of project growth
  • Work with leaders to drive project growth and knowledge sharing
  • Manage the day-to-day aspect of all email marketing initiatives, including but not limited to the creation and monitoring of messages, segments and workflows.
  • SEO/SEM/Social Media Strategy Planning & Implementation
  • Tracking KPIs and producing useful reports for management and clients
  • Talking to Users to gather feedback and discover pain points.
  • Content Marketing


How will you support learners in completing the project?

We are able to provide open office hours, where the participating students and mentor can discuss weekly bottlenecks, progress and goals. Each meeting will last 30 minutes per session if needed.

Supported causes
Decent work and economic growth
About the company

We make games and content that educate music creators.