Digital Transformation Strategy for EPCMst.com
Open
Calgary, Alberta, Canada
Project
Academic experience
80 hours per learner
Learner
Canada
Advanced level
Project scope
Categories
Market research Operations Competitive analysis Digital marketing Market expansionSkills
business objectives digital transformation operational efficiency market trend master of business administration (mba) strategic management user feedback operations management user experience (ux)Key Objectives:
- Market Analysis: Conduct a thorough analysis of the EPCM market, identifying key trends, competitive landscape, and potential opportunities for EPCMst.com.
- User Experience Enhancement: Evaluate the existing EPCMst.com platform and propose improvements to user interface, functionality, and overall user experience.
- Digital Marketing Strategy: Develop a robust digital marketing plan to increase brand awareness, attract new users, and drive platform adoption.
- Operational Efficiency: Analyze EPCMst.com's internal operations and identify opportunities for process optimization, automation, and cost reduction.
- Business Development: Explore potential partnerships, collaborations, and expansion strategies to accelerate EPCMst.com's growth.
- Comprehensive Market Analysis Report: Including market size, trends, competitive analysis, and SWOT analysis.
- User Experience Enhancement Proposal: Detailed recommendations for improving platform design, functionality, and user engagement.
- Digital Marketing Plan: Outlining strategies for SEO, content marketing, social media marketing, and paid advertising.
- Operational Efficiency Report: Identifying areas for process improvement, automation, and cost reduction.
- Business Development Strategy: Exploring potential partnerships, collaborations, and new market entry strategies.
- Final Presentation: Presenting key findings, recommendations, and implementation roadmap to EPCMst.com stakeholders.
Domain expertise and knowledge
Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.
Skills, knowledge and expertise
Sharing knowledge in specific technical skills, techniques, methodologies required for the project.
Hands-on support
Direct involvement in project tasks, offering guidance, and demonstrating techniques.
Tools and/or resources
Providing access to necessary tools, software, and resources required for project completion.
Regular meetings
Scheduled check-ins to discuss progress, address challenges, and provide feedback.
Supported causes
Decent work and economic growthAbout the company
Company
Calgary, Alberta, Canada
11 - 50 employees
Construction, engineering & trades, Business & management, Technology
SEEDA is a consulting engineering and environmental company based in Calgary, Canada. They offer a range of services related to the planning, execution, and management of engineering projects, primarily focused on sustainable development.