Concordia University
Log in Sign up

Blogging

Closed
Zuka Sound Inc
Zuka Sound Inc
Mississauga, Ontario, Canada
G. Orlando Prendergast
G. Orlando Prendergast
C.E.O
(52)
3
Project
Academic experience
50 hours per learner
Learner
Anywhere
Intermediate level

Project scope

Categories
Graphic design Branding & style guides Community engagement Creative writing Media
Skills
blog posts marketing target market
Details

Our company advertises thousands of products online. We want to create a blog to strengthen our marketing.

We would like to collaborate with students to create blog posts that drive more traffic to our website.

This will involve several different steps for the students, including:

  • Familiarizing themselves with our goals, target market, products and services.
  • Effectively relaying our Brand's purpose regarding our Social initiative ZEP (Zuka Entrepreneurship Program)
  • Recommending topics for our blog posts.
  • Drafting blog posts relevant to our business.
  • Revising blog posts based on feedback.

Bonus steps in the process would also include:

  • Recommending ways to market our blog.
Deliverables

By the end of the project, students should demonstrate:

  • Familiarity with our goals, target market, products and services
  • Recommendation of blog post topics
  • Drafts for relevant blog posts
  • Revisions of blog posts

Bonus steps would include:

  • Recommending blog marketing strategies
  • Getting our demographics totally interested in our membership community

Final deliverables should include

  • Blog posts.
Mentorship

Students will connect directly with us for mentorship throughout the project. We will be able to provide answers to questions such as:

  • Our goals, target market, products and services
  • Input on choices, problems or anything else the students might encounter.
  • Weekly Calls
  • Accessible 24/7

About the company

Company
https://myzuka.ca
Mississauga, Ontario, Canada
2 - 10 employees
Retail, Entertainment, Manufacturing, Technology, Marketing & advertising

Zuka Sound Inc., operating as 'ZUKA' is a profit for purpose fashion inspired brand company that is positioning itself to disrupt the entire audio electronics industry via its never before seen product design and quality, premium in studio/concert feel sound and very reasonable pricing. Our ZEP(Zuka Entrepreneurship Program) is our very ambitious global initiative to use our brand and products to offer youths and young adults opportunities to also join us and create wealth for themselves and families. The ZUKA business model is membership base because we want to create and establish a solid community that will educate and support marginalized people. If ZUKA profits so do our membership. PEROD!!