Marketing Intern - June 2024

Closed
Golden Meteorite Press (GMP)
Edmonton, Alberta, Canada
GA
Director
(43)
3
Preferred learners
  • Anywhere
  • Academic experience
Categories
Data analysis UX design Competitive analysis Digital marketing Product or service launch
Skills
digital content management communication strategies infographics digital content communication marketing promotional materials public relations research google drive
Project scope
What is the main goal for this project?

This project will begin on June 1st following a kick-off meeting & orientation for all student-hires.


The goal of this project is to elevate the visibility and public understanding of Golden Meteorite Press’s research and literary contributions. As a Marketing Intern, your role will be instrumental in deploying innovative marketing and public relations strategies aimed at effectively communicating the Press’s mission, research, and literary achievements to a diverse audience. You will collaborate with various teams to develop engaging content and promotional materials, leverage multiple media platforms to broaden our reach, and utilize analytical insights to refine our communication strategies. Your involvement will help in heightening awareness about Golden Meteorite Press. Your creative contributions and dedication will assist in fostering a more informed and connected community, propelling Golden Meteorite Press’s commitment to advancing literary knowledge and promoting a deeper understanding of diverse subjects through literature.

What tasks will learners need to complete to achieve the project goal?

Tasks:

  • Create, curate, and manage digital content, including videos, infographics, articles, and social media posts.
  • Collaborate with researchers and subject matter experts to understand and effectively communicate research findings and breakthroughs.
  • Develop and implement a content calendar to ensure a consistent and engaging online presence.
  • Stay up-to-date with digital content trends and best practices to enhance the institute's online visibility.
  • Manage and maintain the institute's website and social media platforms.
  • Monitor and analyze the performance of digital content to optimize engagement and reach.


Deliverable:

  • To achieve the project goal, students must attend the kick-off meeting for clear guidelines and expectations. They will be required to select or be assigned a specific topic, followed by thorough research on the subject matter. Participants will produce a finalised deliverable of a minimum 5000 words. Your work will need to be uploaded to the Riipen platform in PDF format and uploaded in the google drive in the Central Working Document provided to you at the start of the project. Continuous communication with the AIC team for feedback and guidance is essential throughout the process.


About the company

About Us:
Golden Meteorite Press (GMP) is a pioneering publishing and media company headquartered in the vibrant city of Edmonton, Alberta. Established with a passion for igniting curiosity, fostering knowledge dissemination, and promoting innovation, GMP stands at the forefront of the digital age, combining cutting-edge technology with compelling storytelling.

Our Mission:
At GMP, our mission is to be the catalyst for knowledge exchange and innovation. We strive to connect the world to groundbreaking research, emerging ideas, and inspiring stories, making information accessible, engaging, and transformative for diverse audiences.