Gelato Shack SEO and Content Optimization
Project scope
Categories
Market research Digital marketing Market expansion Sales strategy Visual artsSkills
distribution strategies content creation search engine optimization sales scriptingThe objective of this project is to enhance Gelato Shack's online presence through search engine optimization (SEO) techniques, develop a new sales script tailored for online platforms, and create content based on identified SEO keywords to drive organic traffic and improve sales conversions.
The tasks that will need to be completed in a full report by students are:
- SEO keywords identification
- SEO optimization
- New Sales Script Development
- Content Creation
- Develop a content distribution strategy
I will provide support by connecting with learners online via email or zoom calls. If learners have any questions regarding the business products, current marketing strategies, sales scripts used, I will provide them a detailed pdf with this information!
About the company
GELATO SHACK is a fast-casual restaurant concept offering fresh, high quality cooked-to-order burgers, sausages, sandwiches, poutines, milkshakes and of course our incredible Gelato!