Marketing Plan for Membership Growth at Mississauga Taekwondo
Preferred learners
- Ontario, Canada
- Academic experience
Categories
Skills
Project scope
- What is the main goal for this project?
-
The main goal for the project is to develop a marketing plan to increase the membership base at Mississauga Taekwondo for the remainder of 2024. This will involve several different steps for the learners, including:
- Analyzing the current membership base and identifying areas for growth.
- Researching the target market and understanding their preferences and needs.
- Identify main competitors
- compare their programs and ours
- Developing a marketing strategy to attract new members and retain existing ones.
- Creating promotional materials and campaigns to increase awareness and interest in the Taekwondo classes.
- Implementing and monitoring the effectiveness of the marketing plan.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, learners should complete the following tasks:
- Analysis of the current membership base and a report on areas for growth.
- Research on the target market and a summary of their preferences and needs.
- A comprehensive marketing plan with strategies and tactics for increasing membership.
- Promotional materials and campaigns to attract new members and retain existing ones.
- Monitoring and evaluation of the implemented marketing plan.
Final deliverables:
- A detailed marketing plan document outlining all strategies and tactics.
- Promotional materials such as flyers, social media posts, and advertisements.
- A report on the effectiveness of the marketing plan and any adjustments made based on the results.
- What is the main goal for this project?
-
The main goal for the project is to develop a marketing plan to increase the membership base at Mississauga Taekwondo for the remainder of 2024. This will involve several different steps for the learners, including:
- Analyzing the current membership base and identifying areas for growth.
- Researching the target market and understanding their preferences and needs.
- Identify main competitors
- compare their programs and ours
- Developing a marketing strategy to attract new members and retain existing ones.
- Creating promotional materials and campaigns to increase awareness and interest in the Taekwondo classes.
- Implementing and monitoring the effectiveness of the marketing plan.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, learners should complete the following tasks:
- Analysis of the current membership base and a report on areas for growth.
- Research on the target market and a summary of their preferences and needs.
- A comprehensive marketing plan with strategies and tactics for increasing membership.
- Promotional materials and campaigns to attract new members and retain existing ones.
- Monitoring and evaluation of the implemented marketing plan.
Final deliverables:
- A detailed marketing plan document outlining all strategies and tactics.
- Promotional materials such as flyers, social media posts, and advertisements.
- A report on the effectiveness of the marketing plan and any adjustments made based on the results.
About the company
- https://www.mississasugataekwondo.com
- 2 - 10 employees
- Sports & fitness
We offer instructions in WT taekwondo to all ages. We are family oriented and strongly support our students. [For this project only, the club owner does a special project described elsewhere.]