Regent Students were very good in terms of the speed that they produced the PowerPoint presentation, and they asked great question s and adapted the presentation based on my answers. They used good solid marketing tools and models to present a competitive landscape as well as Psychographics and audience persona seeds for the future. We gain very good insights into how to start our content marketing plan based on a solid foundation of the market needs. I found the leader Ally being excellent but all students were solid and the final presentation was I think an A grade from my perspective. Impressive quick study of the foundational aspects to our brand positioning.