Strategic Management MCGR 423
General
- Undergraduate; 2nd year, 3rd year
- 150 learners; teams of 5
- 15 hours per learner
- Dates set by experience
- Educators assign learners to projects
Preferred companies
- 3/4 project matches
- Anywhere
- Academic experience
- Startup, Large enterprise, Small to medium enterprise, Social enterprise
- Any industries
Categories
Skills
Project timeline
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February 14, 2024Experience start
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February 20, 2024Students are assigned to a project
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February 27, 2024First meeting with organization contact
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March 12, 2024Second meeting with organization
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March 19, 2024Third meeting and feedback session
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March 28, 2024Final presentations
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April 12, 2024Experience end
Timeline
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February 14, 2024Experience start
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February 20, 2024Students are assigned to a project
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February 27, 2024First meeting with organization contact
General information session on the organization. This meeting is mainly coordinated by the industry leader in which he/she also answers students’ potential questions and guides them about the sources from which students can obtain complementary information about the organization, its rivals, and the industry.
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March 12, 2024Second meeting with organization
Q&A session – students may have questions at this point on details. They should have started their project. Students present their progress about the stakeholders’, internal, general environment, industry, and rival analyses. They also present their potential research question(s). The meeting will continue with a discussion of students’ collected data and analyses and the industry leader answers students’ new questions.
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March 19, 2024Third meeting and feedback session
A Q&A and feedback session. Students present their potential strategic
recommendations and discuss their rationale.
The session continues with a discussion of student ideas, and
the industry partner provides feedback on improving student
analyses and strategic recommendations. Around this time,
reports and presentations should be almost finalized.
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March 28, 2024Final presentations
Between March 27 - April 10th
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April 12, 2024Experience end
Overview
- Details
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Students will de-construct a complex business situation, identify the key issues and problems facing the organization in question, propose alternative courses of action, recognize the trade-offs involved in these alternatives, and make concrete recommendations backed by solid reasoning. Companies will have the chance to work and meet with tomorrow's leaders at a prestigious university institution. They may also obtain strategic advice and research analyses from eager young adults at no cost.
You may be asked to meet with student representatives of two different student teams from two different sections of the class. In this case it does not add to your workload or the time commitment.
- Learner skills
- Presentations, Strategic management, Research
- Deliverables
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Students will prepare a presentation file and complete an oral presentation. They will deliver a 12-minute presentation on strategy recommendations for the company. It will include an introduction (research question motivation), analysis, and recommendation sections and annexes and well as a Q&A period.
We greatly appreciate if you can be present for the final presentations. If possible, we would appreciate your comments on other students’ presentations.
Project Examples
A core component of the grade is a group project in which 5-6 students have to analyze a strategy-centred problem or emerging opportunity in your organization and come up with recommendations to resolve identified challenges. Last year, three teams of students worked alongside senior managers at RBC to identify and offer solutions for issues encountered in their respective departments. Throughout the project, students will develop the ability to apply concepts and tools effectively to examine the internal characteristics of an organization and its external context.
Additional company criteria
Companies must answer the following questions to submit a match request to this experience:
Are you able to attend the final presentations and give students feedback, including other student groups?